Alchemy Factory Best Items to Sell — Shop, Wholesale and Commissions

Alchemy Factory expects you to sell potions, jewellery and relics, but the community consensus is that wholesale — not the shop counter — is where the money is for most of a run. The official description sets out the shopkeeping loop of stocking shelves, serving customers and completing commissions, while the community guide argues that wholesaling far outstrips the storefront and recommends saturating it before anything else.

How Selling Works

There are three revenue channels: the storefront, wholesale contracts, and commissions or quests. Sales Ability scales shop profit, Negotiation Skill scales purchase contracts, and Customer Management scales quest rewards, which is the upgrade tree telling you the three channels are separate systems rather than one. The 1.0 release also rebuilt the Reputation System, and the guide notes that customer reputation drives foot traffic — the storefront's real constraint.

Channel	Scaled by	Community verdict
Storefront	Sales Ability	Small share, needs traffic and reputation
Wholesale	Negotiation Skill	Best passive income through the midgame
Commissions and quests	Customer Management	Good per unit, small share, not worth upgrade points

What to Sell

The official description names potions, jewellery and relics, and the community route adds specific high-value lines. The mid-late game thread points at cauldron outputs — Coke, Clay and Salt — as the base for Growth Potions, Black Powder and Gloom Shrooms, all produced from plants, fertilizer and fuel. Bandages are the guide's recommended wholesale staple, because the bandage contract comes early and scales.

Item	Why players sell it
Potions	Named in the official shop description; steady demand
Jewellery	Named in the official shop description
Relics	Named in the official shop description; unlock from level 5
Bandages	Guide's wholesale staple; early contract
Gold coins	Endgame cauldron chain output

Fixing a shop customers walk past.

The most common shopkeeping problem has a mundane cause. In the thread titled "How to actually sell things", a player with a stocked table, an Open sign and browsers outside but nobody entering is told that the yellow exclamation mark shown on the shelves means customers cannot get to them. That single diagnostic resolves most empty-shop reports before you touch prices or reputation.

• Check every shelf for the yellow exclamation warning.
• Clear a path so customers can reach each shelf and the till.
• Make sure a cash register is available so checkout can be automated.
• Watch reputation, because the guide ties customer traffic to it.
• Do not over-invest in the storefront before wholesale is saturated.

Wholesale vs Storefront

The guide's position is blunt: wholesaling is easier passive income than managing customer happiness or quests, and the midgame should be spent saturating bandage wholesale rather than optimising the shop. It does concede that the storefront and quests have better return on investment per unit, but argues their market share is a fraction of what a few points in negotiation unlocks — which is why it advises against spending upgrade points on them.

• Saturate wholesale before optimising the shop.
• Put points in Negotiation to raise purchase contract amounts.
• Re-integrate the shop and quests only once wholesale is capped.
• Chase the gold-dust chain rather than customer foot traffic for top-end income.

The exact shelf capacity per furniture item, the reputation thresholds that change foot traffic, and the current wholesale caps after 1.0 are not documented yet. For the cauldron recipes behind the high-value goods, see cauldron recipes, and for what to prioritise, see the guide.